Sassnitz-Mukran, Dezember 07, 2018 - The island of Rügen wants to become even more interesting for cruise passengers by bundling the tourist offers. This is the conclusion of the networking event "Destination Rügen - Cruise & Ferry Networking", to which Mukran Port invited passengers on Thursday (6 December). Numerous representatives of the tourism industry on the island of Rügen and the surrounding area took part in the event. The main focus was on finding ideas to sharpen the tourist profile of the island with a view to the cruise lines. With his participation and a greeting Dr. Stefan Kerth, district administrator of the district Vorpommern-Rügen, underlined the importance of this request.
Individual market shipping companies with smaller ships account for around 25 percent of ship calls in the Baltic Sea region. In the search for alternative destinations for stop-overs away from the major cruise ports, the smaller Baltic Sea ports are gaining in importance. Rügen, Germany's largest island, should also benefit from this. At the initiative of Mukran Port, representatives from politics, local business, the tourism industry and shipping companies came together to discuss marketing strategies for the Rügen region and the port as a cruise location. The topic was presented to the participants by Yana Grundke, Cruise Coordinator Mukran Port, Hartmut Beyer, HPC Hamburg Port Consulting GmbH and Thomas Langlotz, Commercial Director Mukran Port. The common goal is to bundle the tourist offers of Rügen and the surrounding area in order to be able to offer passengers an attractive shore leave.
Harm Sievers, Managing Director of Mukran Port, called for close cooperation between the local tourism industry and its associations and societies. "We have an increased demand on the part of national and international shipping companies for regular calls in Mukran. With this initiative we want to stimulate a new welcome culture for day guests. Together we should examine which offers the island already has and which ones still have to be developed."
On the following traditional Mukran-Port-Nikolausparty with Port-Networking of the Port Sassnitz Mukran e.V. in the "Alte Zollhalle" the discussions between politics, economy and tourism were deepened in a maritime and relaxed atmosphere.